Work→Hackett London
Hackett London
Client
Hackett London
My Role
Freelance Digital Designer
Category
Digital & Campaign Design
Disciplines
Scope / Deliverables
Digital Design·Email Design·Signage·Social Media Assets·Motion
Overview
Hackett London — the prestigious British menswear brand — entrusted me with crafting their Christmas Sale Campaign across digital and physical touchpoints. The project showcased my ability to maintain luxury brand positioning while driving commercial objectives.
The Approach
Working within Hackett's refined brand guidelines, I crafted a series of strategic email communications for their sophisticated customer base throughout the holiday season. Each email was designed to showcase Hackett's premium offerings while effectively communicating seasonal promotions — early-access drops, tiered discounts up to 40% off, exclusive preview events, and collection highlights for outerwear and formalwear. I also produced complementary social graphics and motion assets to create a seamless customer journey.
Image Gallery
Project visuals.
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