Brand & Print
A brand refresh for a global media network's learning launch
Logo, print and digital collateral for the launch of Publicis Media's learning and development programme.
Publicis Media — Media Network · L&D
Publicis Media / 22
Scope
- Brand refresh
- Logo design
- Print collateral
- Brochure design
- Postcards & letterheads
- Email invitations
Publicis Media came to me ahead of a launch showcasing their learning and development methods to their own company and to outside sponsors. Working with their team, I refreshed the brand with vibrant graphics and a bright colour palette, then produced the digital and print marketing collateral for the events — a new logo, postcards, brochures and letterheads.
Publicis Media — Brand & Print
01
Context
Publicis Media approached the studio ahead of a launch to showcase their learning and development methods, both internally to the company and externally to sponsors.
Context — Publicis Media
02
The approach
Working with their team we refreshed the brand with vibrant graphics and a bright colour palette — colour doing the work of making an internal training programme feel like something worth attending.
We created digital and print marketing collateral for their upcoming events, including a new logo, postcards, brochures and letterheads, designed as one set rather than as separate print and digital streams.
The approach — Publicis Media
Further work — Publicis Media
The outcome
- 01A refreshed brand and new logo for the L&D programme.
- 02A full print suite — brochures, postcards and letterheads — produced for the launch events.
- 03Digital invitation and email collateral matched to the printed materials.
Next project
Ann Summers
Graphic design, social assets, email campaign design, marketing assets and web design.
